Model Rosie Huntington-Whiteley is teaming up with Paige denim once again for their new spring 2016 campaign. This will be Huntington-Whiteley’s third consecutive campaign with the brand. In their behind the scenes video, founder Paige Adams-Geller shared a delightful story of how the two met and eventually lead to Huntington-Whiteley being the brand ambassador. For Huntington-Whiteley, who is a long time fan of Paige denim, collaboration with the brand was a natural fit. As for her favorite thing about Paige denim? Well that's an easy one: versatility.
This spring, you can expect to see both distressed and flare denim jeans within the collection. Lighter shades of denim will also be predominant in the collection with versatility at the centre of it all. You can pair each denim with a simple white tee with a leather jacket or go for a pair of flared denim with heels. A personal favourite for spring is their Verdugo ankle fringe denim which is sure to stand out and perfect for music festival style.
Photo: The Vedugo fringe denim (Spring 2016).
Photo: Loulou Flare with undone hem (Spring 2016).
If you’re looking for more spring style inspiration, this behind the scenes video will give you plenty to look forward to:
Amy Yew is a contributing columnist at Vancouver Courier and a fashion and style writer. She is also the author of a blog Style du Jour. Tell us what you think and submit any questions you have to amyvancouvercourier@gmail.com.
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